Business & Personal

Branding Strategy

Naked Innovations

Executed a strategic repositioning and brand strengthening project for the business, including communications strategy, tone of voice and brand, and visual identity. The success of the project led to the founders redirecting the business model and strategy of the entire company and have successfully acquired numerous new clients since. Advised the senior leadership team on Thought Leadership strategy across digital channels, events, and industry platforms, helping them share expertise, engage key audiences, and strengthen their market influence. Languages used: English, Spanish and Catalan.

Sarah’s Personal LinkedIn

Sarah Heaney, Founder of Impact Food Brands, has a rapidly growing network on LinkedIn. She regularly shares storytelling-driven content that explores the future of the food system, highlighting themes such as food system transformation, sustainability, and the role of impact-focused marketing in driving meaningful change.

Natplus

Developed the brand’s tone of voice and communication strategy for a nature-tech startup, helping it stand out in the biodiversity sector through clear, engaging, and purpose-driven messaging.

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